Rob van Wyen — Creative & Product Design Leader

Hallo. I’m a creative & product design leader who creates unified experiences for mission-led brands—rooted in strategy, design thinking and story telling.

A selection of recent work

360 brand campaign for performance workwear, born and raised in Colorado.

Branding, creative direction and product development for a new sustainable pantry marketplace.

Repositioning, strategy and design for how theSkimm shows up across iOS devices.

Creative direction for FILA’s first expansion into women’s plus-size fashion.

Branding, design and creative direction for a Swiss design studio creating heirloom furniture, built to last.

Strategy and creative direction to reimagine an inclusive marketplace for women.

A clean and modern e-commerce site for the rebranding of NEST New York. Optimized for mobile devices and selling on digital platforms.

Creative direction for Dia & Co’s exclusive and inclusive swim collection.

Creative and design direction with cohesive messaging at every touch point for crazy dog people.

Branding and design direction for the online retailer’s leap into branded product, editorial and physical spaces.

Strategy, design and creative direction for relaunching an online luxury and lifestyle company.

A few brands I’ve been creative with

Andrew Zuckerman
BARK
Barnes & Noble
Bobbi Brown
Boy Scouts of America
Clinique
Club Monaco
Condé Nast
Dia & Co
DreamCloud
FILA
GQ Magazine
Hive
LG
Major League Soccer
Maroon 5
Martha Stewart
The Nature Conservancy
Nectar
NEST New York
Newsweek
OkCupid
One Kings Lane
Orchard
Publicis Media
Red Bull
Studio Seitz
Teen Vogue
theSkimm
Truewerk
Vera Wang
Weight Watchers
West Elm
Women’s Wear Daily